Weight Loss/Fitness: Any advice for my insatiable appetite?

You know what, I'm stuck. I have my moments when I get a burst of inspiration and head for the gym. Most days, I don't. Though I think that I have pretty good health and I'm roughly satisfied with my body size, I'm severely out of shape AND there are some physical flaws about myself that I know can be improved with eating right and doing the right exercises.

Here is my problem...

I love to eat. No, I really love to eat. Food is SO good. I love steak, fish, pasta, salads, hearty sandwiches, cake, pie, fruit, pizza, noodles, and all of the above. I just simply, love to eat. On some days, I'm convinced that my appetite gets out of control. This increases ESPECIALLY when I try to cut back on the excessive calories and foods that don't do my body any justice. I did some online research on what foods to eat to curb my appetite so that I can minimize my cravings. I've read that eating a lot of protein and/or fiber does the trick. Admittedly, it does work but for me, I don't think it works enough. Either that, or I'm just excessively greedy ALL THE TIME. I've also tried eating small snacks throughout the day; healthy snacks at that: yogurt, cheese, fruit, wheat crackers, pickles, sliced tomato, etc. But every time I do this, I want to eat more than what I should! When I eat, I like to feel full or satisfied in the end. It's annoying too, because I also want to eat healthy. I believe that if I could conquer this little food issue, I could be more motivated to stay on the right track to becoming more healthy and fit.

Any advice???